I must confess. In addition to staying on top of the latest content marketing trends, I also appreciate the football talk. As a non-sports person in a heavy sports state (Mass.), I can keep up with work conversations and still add in that marketing spin. Robert and Joe do a great job leveraging their years of experience to help paint a full picture on what’s happening in the marketing industry. I am a long-time listener because of their awareness of trends, willingness to experiment, and authenticity in sharing successes and lessons-learned.

Pull up a barstool while 2 expert media and marketing practitioners, Robert Rose and Joe Pulizzi- authors of "Killing Marketing", and other books together and separately including "Content Inc.", "Experiences", and many more.. Talk about football. Don't worry, it won't last too long (if you don't like American football, you'll survive, but you've been warned) and then you'll get a run down of the latest media and marketing news and analyses... But the real value comes from their take on the implications of what is happening. They get under the surface and into not just what is happening, but why, and what it means. The strategies, the technologies, the trends..and they are not afraid to go out on a limb, dare to forecast the future and be wrong...or right. It's a great ride and you'll be sharper when you get back to your job Monday.

I heard Joe’s visit with Michael Stelzner podcast and decided to seek out more. Subscribed and have been enjoying episodes regularly and relistening to many. They educate me on so many aspects of marketing. Their stories of family life add a lot also. Thanks Robert and Joe.

Joe and Robert have helped me understand the ever changing world of marketing, business and content. And now even more with the introduction of web3 into the scene. My podcast feed was really lonely when they took their sabbatical, but thankfully they came back. Love this podcast, the Tilt, Content Inc and now $IDEA.

I have learned so much over the years of listening to This Old Marketing. Joe Pulizzi and Robert Rose discuss content marketing through the lens of current events as well as historical examples. Their friendship and rapport is winsome, and their professional expertise is abundantly evident in each episode. I come away each week with an abundance of strategic ideas to implement in my own business. I never miss an episode. It’s a must-listen for anyone seeking to share their message while cultivating and serving a passionate community around that message.

Joe Pulizzi and Robert Rose have helped me keep up with the constantly changing landscape of content marketing and web-related industries. I love how I can catch up on the news from the following week and how organizations can utilize content to attract and keep consumers. This show rarely runs more than an hour, and you can usually skip over the banter at the beginning and get to the meat of the podcast.

As a teacher and a marketing consultant, I listen to This Old Marketing every week. I love hearing Robert and Joe talk about what is going on in marketing, especially in the social/digital space. I appreciate their work staying-up-to-date on industry happenings, which saves me time. I also enjoy hearing their viewpoints that give me different perspectives on topics to consider. As an avid NFL fan, I also enjoy the weekly “what did the Browns do now” banter. Worth every second of time I spend listening!

Before I started listening to This Old Marketing, I didn’t have anyone helping me connect the media, marketing, and digital content news I was reading to my own business. And I didn’t want to be in the dark on Web3. Week in and week out, This Old Marketing’s smart, engaging hosts give informed insights on the media and marketing landscape. I really like how this isn’t the run of the mill interview podcast, but offers the insights in a fresh context. Now when there’s a story in the news about big tech companies and huge influencers I can bridge the gap between what I’m hearing and how it affects mine and my clients’ businesses. It’s required listening for me each week.

Joe and Robert are simply the best, they’re fun, natural, they teach us so much by being themselves and the chemistry is undeniable which leads me to the podcast itself : the topics are interesting, the timing is perfect so much so that I integrated the show in my weekend routine. Whatever you guys do, don’t stop the show !

I just laughed out loud at today’s show when Joe described to a tee my mom and her epic letter writing crusades to any customer service department that would hear her out. This Old Marketing is hands down my favorite Crypto/NFL podcast!

I love this podcast. Joe and Robert have a great rapport, the topics are normally interesting and relevant to me, and they maintain a great pace that’s consistent with the length of my daily walk. My only criticism — and it’s probably related to my age — is that their voices often sound similar. But that’s not a big deal. This one is a Must Listen By Friday Morning, even if it means jumping off something else.

Lingering in bed as my last dream floats into the ether, I realize it’s Friday. The day I edit and upload my blog post. I pull on my shorts, shirt, cap, and shoes, strap on my fanny pack, and pop on my wireless headset as I gulp down water and sip some organic Peruvian coffee. Heading out the door for my daily walk, I look through my podcast library. There’s a new This Old Marketing Podcast! Yes! For the next hour, as I walk up and down desert landscaped hills swinging my 3-pound hand weights, I am the third voice on this podcast. “Yes! Agree, agree, agree!” “Oh, Joe, you missed something there.” “What?! Where did that come from?” Entering the world of Joe Pulizzi and Robert Rose every Friday, along with reading The Tilt newsletter and listening to Joe’s Monday podcast, Content Inc., informs my content production for the next week and keeps me motivated to fulfill my potential as a content entrepreneur. It also sets the bar for podcast quality.

I’ve been slow to accept podcasts, generally because many are slow, wandering and irrelevant. But I’ve been pleasantly surprised that I’m still listening a few episodes in. Thanks for adding some depth and fun to my evenings when I’m off the (marketing) clock.

Every episode blends Robert Rose’s wit and marketing acumen with Joe Pulizzi’s commonsense practicality. You’ll laugh and learn about the latest marketing trends and how to use them to move your marketing to a better place.

Joe and Robert are true pioneers of content marketing and have seen it all, from big brands figuring out how to leverage their content to grow revenue, to individual content entrepreneurs growing a community that supports them. Their conversations are genuine and cover a wide variety of topics from Web3 to football. I look forward to the podcast and getting their takes on industry events every week. Amazing show! Please keep it up gentleman!

Joe brings quick and thoughtful insight that you don’t want to miss. If you like this, check out his other podcast This Old Marketing.

I never miss a week of TOM because I always learn something. Maybe it’s a TV show or article I should read. Sometimes it’s reinforcement of a philosophy that has become my own mantra “Don’t build your marketing house on rented land.” I do PR/Communications/Content Marketing for a large public school corporation and find nuggets of wisdom every week. Thanks guys!

I have followed Joe & Robert for a very long time. Have bought & read or listened to all the books. Bought copies for others. Went to Content Marketing World and it was life-changing. Please don’t stop doing the podcast again, guys. It broke my heart. You guys are geniuses and I learn so much.

I follow Joe and Robert for a while. I read every book they wrote and looking forwarded for more books. The podcast is stuffed with the latest on marketing wrapped with their wisdom and point of view. Robert and Joe are the best out there when it comes to content marketing. I love to hear what they are going to say next 🎧 I'm so happy the do the podcast weekly now!

Love the show, love them, love their marketing knowledge. I just wish they would leave the politics out of it. Becoming a bit much. Still amazing info to be had from this show though.

I cried tears of sadness when the podcast ended and cried tears of joy when Joe & Robert triumphantly returned! This is a MUST listen for any marketer, even if you don’t work directly in content marketing. The insights go far deeper than content. The hot takes on business strategy, tequila and Tito’s are top notch. I kid, I kid. 🤣 But seriously, know this podcast makes me a better marketer and I’d be shocked if it couldn’t do the same for you.

These guys are the tip of the spear, and my North Star when it comes to content marketing. Incredibly insightful and sophisticated. I always take away valuable insights that I can apply to business. I’ve listened to every episode...I’m addicted :)

I anxiously await each new episode of “This Old Marketing!” Joe and Robert mix lively conversation with useful information for marketers and a perpetual “look around the corner” at what’s coming next.

These are The thought leaders in Content Marketing. I love this show. Thanks Joe and Robert.

I have listened to over 100 episodes; several of them twice. I love their banter and the articles and other reference material they cite. I have learned a lot about marketing and have deconstructed many episodes to help me with my podcast. Great work fellows, May Your Tribe Increase

Been a listener for many years and a Content Marketing World attendee for the past few years. This podcast is a wealth of information. Current news articles and Content Marketing trends. I look forward to the episode every other week!!

I love this show because the hosts are hilarious and I always get at least one gem from every episode that I can apply to my own exommerce business. These guys deconstruct what's going on in the marketing and publishing world so we don't have to, and they do it in a relaxed, yet structured format that moves along at a fast clip. Their uniqe point of view lets me see the big picture of what's relevant as far as business models, trends, and changes in marketing and publishing while drilling down to some relevant specifics every week. The rants and raves they do each episode are also hilarious.

It used to be an enjoyable show but I’d skip this one.

I have been learning from Joe and Robert for five years and I attest they are on top of their game. If you follow them you will learn a ton on content marketing which will help you in your career. Jorge Solorio

I listened to Joe and Robert for quite some time in my previous job role. So when they started up the podcast, I had to listen to it. Even though my job role has changed, I value their perspective on the industry. Thanks guys for the great work!

To say that Joe and Robert are wizards of content is an understatement. In this essential podcast, they give any content stakeholder timely tools and advice to elevate their content game. Highly recommend!

Having this podcast back is one of the better things to happen to my listening in a while. I still don’t agree with everything but that is what makes it fun and a good listen.

As a digital marketer in this fast-paced world, this podcast provides great food for thought. These days, it can be easy to stay laser-focused on your own lane, so to hear about what is going on in the content marketing world, with hilarious commentary, is a breath of fresh air. Glad to see this podcast coming back to life!

Great podcast give it a listen.

Icons in the world of content marketing, and they continue their historic run with this podcast. It will rethink how you market your business or brand. Terrific show!

I don't know what yams means either but this show is funny and informative!

Yams!

James Brown was the Godfather of Soul so can someone please make Joe Pulizzi an orange cape so that he can reign as the official Godfather of Content Marketing? Robert Rose is so brilliant that sometimes his mouth can't catch up with the thoughts that are oozing out of his brain. But that's just to remind us that he is not actually super-human. Love this guys to pieces and this show is a must listen for everyone who wants to succeed online. Thanks for all the insights and the chuckles. ~Ms. Ileane

As a content marketing manager, this podcast has helped me stay up to date on my craft without having to sort through the endless stream of junk out there. I also love their nerdy humor!

I've been listening for a couple of years now, and week after week, I learn more from this podcast than any other marketing source. Not only do they go over the latest marketing headlines, but they give insights on why this news is important to marketers. Though their true passion is content marketing, Robert and Joe are informative AND entertaining in many aspects of marketing. Thanks to this podcast, I've been able to hel pchange how my company views content marketing.

I've been in digital marketing for over a decade and one of the most interesting -- but also challenging -- things about it is the pace of change. This old marketing podcast helps me stay afloat and be on the ready for upcoming trends. And makes every Monday better to boot. Thanks guys -- keep up the great work! And yes, we're all ready for your tito's drunk episode. ;-)

After listening to this show for over a year, I have to admit that PnR brings the heat! Personality is key, and I honestly laugh right along with them, feeling like I'm hanging out with two super-smart friends. Recommended to all my marketing peeps. Thank you for this gem!

After graduating college with a journalism degree and then watching my newspaper of employment go under, I thought my skill set had gone the way of the printing press. Thank you, Joe and Robert, for making it your mission to spread the gospel of content marketing and giving me the confidence that there's a market for my past experience and skills.

I love this show, thank you Rob & Joe for producing it. As a beginning content marketer it is great to listen to these two experienced voices share their opinions, rants and raves. Rob’s openings are fantastic!

This podcast has quickly become appointment listening every week. Content Marketing is covered but even more the guys share their thinking and share their lessons learned, as well as the lessons learned by people they know. Can not recommend this more highly.

It's been said that the best marketing, doesn't feel like like marketing. Likewise, the best thought leadership doesn't feel like thought leadership. And this is certainly the case with This Old Marketing. Joe Pulizzi and Robert Rose deliver what is arguably the best and most definitive podcast on Content Marketing, and they do it in an entertaining, interesting, intelligent and most importantly, humble way. The intros have evolved into an impressive weaving of the topical and the cultural wherein Rose starts us on journey— a content experience — before launching into the week’s news with Pulizzi. After the news, we get our favorite part of the show: Rants and Raves. The raves are well deserved and the rants, are handled respectfully. One of my favorite parts of the show is its namesake, This Old Marketing, wherein Joe and Robert take turns introducing us to Content Marketing examples of yore. Sometimes these are user-contributed, sometimes they’re dug up by Pulizzi and Rose themselves, but they’re always fascinating, interesting and educational. Favorites include Poor Richard’s Almanack, NFL Films and Mutual of Omaha’s Wild Kingdom, but honestly, they’re all worthy. If I had to pick just one marketing podcast, This Old Marketing with PnR would be it. Just don’t forget your favorite beverage. When you hear “Native Advertising”…you'll know what to do.

Have listened religiously for a while and would not dream of missing an episode. One of the most entertaining and insightful pieces of marketing content around!

I am a marketing podcast junkie, I have had the CMO title before and currently hold the title of VP of Sales and Marketing for a 4 year old startup called Placester. Staying up to date with what’s happening in the industry and getting a sense of where it’s going can mean the difference between success and failure for a CMO and the company they help grow. Joe & Robert are experts that share everything they know, true content marketers and complete gentleman. I only wish they published more than once a week.

If I didn't voraciously consume content and social marketing news, anyway, I'd probably still take in this show every week. PnR take a subject that used to be considered, by most non-marketers, a yawn-fest and give it a treatment that is, by turns, laugh-out-loud hilarious, and then evocative to the point of generating "Eureka!" moments (though my wife's eyes still glaze over when I start talking engagement strategies and the need for more useful analytics)... And just to clarify—like most of the boundaries in the infoverse, a very fuzzy line demarcates journalism from entertainment. This show cranks out admitted opinions from two, I think, pretty self-deprecating guys. Just last week Pulizzi made a point of saying that anyone who tells you that there is only one way to do this stuff is sadly misguided. I really don't perceive the arrogance mentioned in an earlier review. Much of the information and advice is pretty far above my current pay-grade, as I'm just getting started in my endeavor. Still, there aren't enough hours in the day to put even just the appropriate advice into practice. The good news is that if you keep listening long enough, the information sort of coalesces naturally into some guiding principals that become second nature. So if you want to hear about the latest developments in content marketing (and never tire of the phrase "Native Advertising"), and you want to hear it from two guys who would be two of the smartest, funniest drive-time morning DJs if they decided to ditch their current careers, give This Old Marketing a listen.

As a marketing professional, I enjoy the guys, their differing opinions, the variety of stories covered, and even Robert’s humor. I actually listen to each episode once on normal speed and once on 1.5 speed to catch anything I missed. I think this podcast will be an ongoing staple. But if you’re looking for a podcast to help you understand content marketing in the first place, This Old Marketing is worth a listen. It’s super timely and sheds light on content marketing in action. Don’t expect an audio course in the basic concepts of content marketing, but it’s a must if you’re a person who learns well by exploring real-life examples.