Newsletter Operator

Learn how to grow and monetize your newsletter! We interview the best newsletter operators, founders, and creators on how they grow their audiences and make money. 

Hosted by Matt McGarry and Ryan Carr.

Organic Audience Growth is Getting Harder -- Here's What's Working Now
Jun 13, 2025 – 50:26
Chenell Basilio: How To Get Your First 50,000 Email Subscribers
Jun 10, 2025 – 50:19
Newsletters are DEAD
Jun 3, 2025 – 16:04
5 Content Business Ideas You Can Start This Weekend (With $0)
May 30, 2025 – 33:33
Why We're Hosting a Founders Retreat (Behind The Scenes Look at Audience Camp)
May 27, 2025 – 24:01
The Little-Known Way Creators Are Building BILLION Dollar Businesses
May 26, 2025 – 11:39
Why Legacy Media Doesn't Understand Newsletters, The Best Type of Lead Magnet, and More
May 23, 2025 – 47:17
5 Ways To Get Your First 1,000 Newsletter Subscribers (From Scratch)
May 20, 2025 – 21:06
How I'm Growing My Newsletter to 100k+ Subscribers and $5M+ Revenue
May 16, 2025 – 24:30
"How Often Should I Send My Newsletter?"
May 13, 2025 – 15:27
How To Build Your Email List with $20 Per Day
May 8, 2025 – 12:43
The "Owned Audience" Funnel
Apr 23, 2025 – 37:34
Jon Morrow - How To Make $10M+ With Courses
Mar 18, 2025 – 58:07
$100k+ Per Month From An ART Newsletter, How To Make Money With Surveys, An Amazing 9-Word Email That Revives Dead Leads, and More
Feb 21, 2025 – 32:06
Why Billions In Revenue Just Shifted To Newsletters
Feb 19, 2025 – 59:29
How Ted Williams Sold His Local Newsletter For $5M, Led Axios Local From 0 To 30 Cities and 1M+ Subscribers, and Played a Pivotal Role In The $525M Axios Acquisition
Feb 13, 2025 – 01:04:04
The "Newsletter Godfather" Who Wrote 4,000+ Newsletters For The Hustle, Axios, and Yahoo Sports
Feb 7, 2025 – 01:00:48
Sponsorship Sales Masterclass (With Justin Moore)
Jan 22, 2025 – 58:24
How To Grow Your Email List With Paid Ads (The Right Way)
Jan 20, 2025 – 50:32
Trends We're Buying and Selling In 2025
Jan 16, 2025 – 54:57
ANNOUNCEMENT
Jan 6, 2025 – 03:46
The Newsletter Industry In 2024 and What's Next
Dec 20, 2024 – 50:27
How To Build a LinkedIn Audience From Scratch
Dec 13, 2024 – 47:05
How Jason Woodruff Grew The Pour Over To 900,000+ Newsletter Subscribers and 7-Figures In Revenue Without a Social Following
Dec 6, 2024 – 53:21
ANNOUNCEMENT
Nov 26, 2024 – 24:51
Roslyn McLarty: How To Build a Mission-Driven Media Brand, Balancing Business and Burnout, Audience Growth Hacks, and More
Nov 15, 2024 – 54:11
Katy Huff: Lessons From $15M+ of Sponsorship Sales
Nov 13, 2024 – 38:26
How To Sell Newsletter Sponsorships
Nov 1, 2024 – 36:17
3 Newsletter Ideas You Can Start This Weekend
Oct 4, 2024 – 26:03
He Built a $700k Newsletter In 14 Months
Sep 21, 2024 – 47:18
Webinar Tactics, Course Marketing, Local Newsletter Growth, How to Write With AI, and More
Sep 16, 2024 – 44:28
Matt and Ryan Talk Newsletter Acquisitions, B2B Media, Cold Outreach, Deliverability, and More
Sep 3, 2024 – 41:53
Influencers Starting Newsletters, How To Use Your Newsletter For SEO, and More
Aug 9, 2024 – 42:14
Negative CAC: How Media Companies and Creators Can Make Billions
Jul 26, 2024 – 49:41
Charlie Hoehn - How To Grow Your Business With a Book, How To Finish Your First Draft In a Week, Book Marketing Strategies, and More
Jun 28, 2024 – 53:14
How To Write Newsletters That SELL
Jun 7, 2024 – 44:49
The Opportunity In B2B Media, Newsletter Business Ideas, Is SparkLoop a Ponzi Scheme? and more
May 24, 2024 – 53:07
Brad Wolverton - How The Hustle Writes Great Newsletters, How To Recruit and Hire Writers, Habit-Forming Email Content, and More
Apr 26, 2024 – 56:16
John Newtson - How Agora, Motley Fool, and MarketWise Make $1B+ From Newsletters
Apr 19, 2024 – 57:19
The State of Newsletter Advertising In 2024 w/ Ryan Sager & Jesse Watkins
Apr 12, 2024 – 51:05
We're Building a Newsletter In Public!
Apr 5, 2024 – 44:00
How My Course Generated $105,000 In 4 Days, Growing Your Agency With a Newsletter, and More
Mar 29, 2024 – 44:06
Anik Singal - How To Sell Your First Information Product, Webinar Marketing Secrets, How To Avoid Getting Sued By The FTC, and More
Mar 22, 2024 – 57:41
Eric Siu - How To Grow a Podcast To 1M+ Downloads Per Month, Building an Audience and Network From Scratch, Advice For Agency Owners, and More
Mar 15, 2024 – 51:00
Matt Paulson: Bootstrapping MarketBeat To $40M/Year and 4.3M Newsletter Subscribers
Mar 8, 2024 – 50:58
5 Newsletter Ideas You Can Start This Weekend, How To Build a 6-Figure Local Newsletter, and More
Mar 1, 2024 – 50:01
How Adam Ryan Grew WorkWeek To $1M+ Per Month and 500k+ Subscribers, Are Newsletter Recommendations a Ponzi Scheme? B2B vs. B2C Newsletters, How To Sell Ads If You Have a Small Audience, Paid Subscriber Acquisition, B2B Lead Gen, and More
Feb 23, 2024 – 52:26
How To Monetize Your Newsletter With Front-End Offers, Webinars, and Cohort-Based Courses
Feb 16, 2024 – 29:34
How Wouter Teunissen Sold $250,000 of Newsletter Ads In 60 Days, How To Find and Convert Sponsors In Your Niche, and More
Feb 9, 2024 – 43:27
Tim Huelskamp - How 1440 Grew To 3.2 Million Subscribers, The Unit Economics of Newsletters, Creating Newsletters People Love, How To Acquire Subscribers At Scale, and More
Feb 2, 2024 – 53:55

Recent Reviews

MrChristopher503

Great pod

Love this podcast, super helpful insights!!
Starlights630

Great but one thing…

I love these guys and the info they provide! The only reason I can’t give 5 stars is because the audio between the two hosts is so different. Matt’s volume is great, but every time Ryan talks I have to turn the volume up just to hear him. I also noticed they drop off the audio at the end of sentences to the point I don’t know what is said. But overall I highly recommend!
ThatguyWillB

👑

Love these guys!
@thatjoshuaguy

Eye opening

Just cracking into this newsletter world and these guys are a gold mine!
blovingier

Fresh and Unique Content, Great Insights!

I’ve really enjoyed this podcast for all the top-notch guests (including the hosts) who share the backstage info on the biggest names in the newsletter industry. As someone just starting in this field, it’s an invaluable resource!
love the fresh tank segments

Great insights into the NL space

Appreciate all the aspects of the newsletter industry this podcast covers. If you’re new and need to learn this space quickly subscribe now!
jcander2

My go to for newsletter strategy

The only place I go to learn about newsletter growth strategy - these guys offer so much value!
Brianp27

Loving This

As someone launching a newsletter on 7/2/24, looking forward to learning from these guys!
Jay Melone

The newsletter MBA

Matt and Ryan's deep dives have been my most helpful playbook for building and scaling my newsletter. Super helpful and practical tactics and strategies. Thanks, guys!
jnsa213

Necessary Listen

If you are curious about monetizing a podcast- start here.
German Urrego

Best Newsletter Podcast ever…

Started a Newsletter called Healthcare Tacos and at the same time listening to the Newsletter Operator podcast. Have to be honest… Im still learning, but all the enchilada Matt & Ryan are providing is incredible. I am a huge fan. I know they don’t need this extra comment as they are super stars, but you should subscribe to their podcast and newsletter. They are the real deal, if you want to lear how to start, grow and monetize a newsletter. Trust me, you will be sorry if you don't do it. Cheers!!!
Meiko Patton

Must Listen-to Podcasts for Newsletter Creators

Excellent interview with Growth in Reverse deep dive writer. Very inspiring for new newsletter creators. She used Twitter and just commenting on posts to start her crazy phenomenal growth.